How Gas Prices Affect Consumer Behavior

How Gas Prices Affect Consumer Behavior

Consumers spend about 4% to 6% of their monthly expenses on gas. For some drivers, it can rise to as much as 20%. Regardless of the particular percentage though, it’s evident that this change in price causes a shift in consumer behavior: Effect on Retail...
Do Online Reviews Really Matter?

Do Online Reviews Really Matter?

Do Online Reviews Really Matter? Do they ever! The rating that users leave about your company will tell your potential customers what to expect before you ever get the chance to win them over. Online reviews on Google and social media platforms help build confidence...